About Us
Doinbby&JIE-STAR : Building Foundations of Creativity Since 2003
Founded in 2003 and headquartered in the global innovation hub of New York, Doinbby stands as a pioneer in the educational toy industry. For over two decades, we have dedicated ourselves to designing and manufacturing premium building blocks toys that inspire creativity, enhance cognitive development, and foster lifelong learning in children. Our unwavering commitment to excellence has solidified our reputation as a trusted leader in the global market.
Company name: Cherrycom Worldwide SLVAT number: B01965813
Company address: Magallanes, 28 - 45870 Lillo (Toledo), Spain
(this is not a returning address)
Craftsmanship Rooted in Expertise
Operating from New York—a city synonymous with cutting-edge design and rigorous quality standards—Doinbby leverages its strategic location to access world-class materials and collaborate with leading child development experts. Each set undergoes meticulous engineering to ensure:
- Safety Compliance: All products exceed international safety certifications (e.g., ASTM, EN71), utilizing non-toxic, eco-friendly materials.
- Educational Value: Blocks integrate STEM/STEAM principles, promoting spatial reasoning, problem-solving, and collaborative play.
- Durability: Precision-molded components withstand years of use, backed by our industry-leading 5-year warranty.
Innovating for Future Generations
While honoring timeless play patterns, Doinbby continuously evolves through research-driven innovation. Our R&D team—comprising educators, engineers, and designers—regularly refines collections to align with pedagogical advancements and cultural trends. Recent milestones include:
- Sustainable Initiatives: Transitioning to 100% recyclable packaging and bio-based plastics by 2025.
- Inclusive Design: Developing kits for diverse age groups (1–16+) and neurodiverse learners.
- Global Reach: Serving over 500,000 families across 30 countries via partnerships with accredited retailers.
Why Customers Trust Doinbby
- Legacy of Integrity: 21 years of ethical manufacturing and transparent business practices.
- Community Impact: 15% of annual profits fund children’s STEM programs in underserved communities.
- Customer-Centric Support: Award-winning service team providing personalized guidance and hassle-free replacements.
- As we advance, Doinbby remains steadfast in empowering young minds to build bold futures—one block at a time.


